Newsroom is one of South Africa's highest-reach digital news platforms. Our stories reach tens of millions of South Africans across Facebook, Instagram and the web, concentrated in the 25 to 54 age bracket: working, earning, decision-making adults.

When you advertise with Newsroom, you are not buying a banner on a quiet page. You are placing your brand inside content that South Africans are already watching, sharing and reacting to in real time.

Why brands choose Newsroom

  • Mass reach, fast. Our social channels drive tens of millions of views per quarter, the majority from non-followers, which means your message travels well beyond our existing audience.
  • A real South African audience. Over 90% of our readers are in South Africa, with strong concentration in Cape Town and Gauteng.
  • The right buyers. Our audience skews toward the 25 to 54 earning bracket, the people most brands are actually trying to reach.
  • A permanent footprint. Every sponsored article includes a permanent do-follow link to your website, a lasting SEO and credibility asset that keeps working long after the campaign ends.

A brand-aligned editorial article, professionally written and clearly labelled, published on Newsroom and amplified across our channels. Every package includes a permanent do-follow link to your site.

Package Description Distribution Rate
Sponsored Article Brand-aligned editorial article, clearly labelled Website R8,900
Sponsored Article + Homepage Sponsored article with homepage promotion Website + Homepage R13,900
Sponsored Article + Social Sponsored article shared on Newsroom Social Channels Website + Social R11,400
Full Sponsored Package Article, homepage feature and social promotion Website + Homepage + Social R19,000

Our social distribution is our highest-value asset. The Article + Social and Full packages place your brand in front of our full audience and deliver the strongest results.

Notes

  • Minimum booking: R8,900
  • Client may supply a draft or request Newsroom to write (no charge)
  • Content remains published permanently unless agreed otherwise

Video Interview Packages

A professionally recorded studio interview with your brand representative: an authoritative way to position your team as the experts in your field.

Package Description Distribution Rate
Studio Video Interview Professionally recorded interview with brand representative Website R12,500
Video Interview + Homepage Video interview with homepage feature Website + Homepage R17,500
Video Interview + Social Video interview promoted on Newsroom social channels Website + Social R15,000
Full Video Interview Package Video interview with homepage feature and social promotion Website + Homepage + Social R22,000

Features Included

  • Pre-interview briefing and topic alignment
  • Professional filming and audio (Newsroom Studio, Century City)
  • Basic editing and branding
  • Hosted on Newsroom Platform
  • Clearly labelled branded content

For agencies and SEO partners

Every Newsroom sponsored article carries a permanent do-follow editorial link from a high-traffic, credible South African news domain. For agencies placing links for multiple clients, we offer preferential rates on bundles of five or more placements. Contact us for volume pricing.

Display Banners

Placement Size (px) Position Pricing Model Rate
Medium Rectangle 300 x 250 In-article / Sidebar CPM R350
Large Rectangle 336 x 280 In-article CPM R450
Half Page 300 x 600 Sidebar CPM R550
Leaderboard 728 x 90 Top of page CPM R500
Large Leaderboard 970 x 250 Homepage CPM R750
Mobile Banner 320 x 100 Mobile top or bottom CPM R300

CPM = Cost Per Thousand Impressions. This means you pay for every 1,000 times your advert is displayed on Newsroom.

Notes

  • Minimum booking: R2,450
  • Sponsored content priced separately
  • Discounts available for agencies and long-term bookings
  • Banner Design Service Available: R 1,500

We also offer Branded Surveys & Competitions, Dedicated Mailers and Homepage Takeovers. Contact us to discuss a tailored campaign.

Contact Us

Ready to reach South Africa? Email us at skyler@newsroom.co.za and we'll put together a package that fits your goals.